Many of you may be scratching your heads and wondering how we can offer fashion jewelry with the same look and value of diamonds but without the big price tags! This is because most of our fashion jewelry is made from cubic zirconia, Swarovski crystals, sterling silver and gold tone—all of which are more affordable alternatives to the real deals. Plus, in this economy buying real diamonds, silver and gold jewelry isn’t a good idea financially. This is why we’re here to help you get the same style in fashion jewelry for much less money! And just think, with all that extra money saved, you can use it for other important things in life!
You heard of the sayings “Diamonds are a girl’s best friend” and “Diamonds are forever,” but in honesty, nothing comes as close to diamonds as cubic zirconia. Cubic zirconia is a more practical and a more affordable imitation to diamonds. Cubic zirconia is a man-made stone and it is a fairly hard crystalline substance with a rating of 8.5 on the Mohs scale versus a 10 for diamonds. Not bad for an imitation!
Swarovski fashion jewelry is a very popular luxury crystal brand that we carry. But of course, we carry a large selection of Swarovski for much cheaper than retail. Swarovski fashion jewelry is made from a range of beautiful precision-cut lead crystal glass.
And of course last but not least sterling silver and gold tone fashion jewelry is definitely the better alternative for you in comparison to silver and gold for a number of reasons. Our sterling silver contains rhodium which is the platinum choice of metals. All of them won’t change colors easily which means that rhodium won’t tarnish. But, in comparison, silver does! Rhodium is quite expensive so that’s why it is applied in a small amount to our fashion jewelry to reduce the amount of metal in jewel. And depending on how a person takes care of their jewelry, it will retain its beautiful silver sparkle. The same goes for gold tone fashion jewelry!